How Pattern Solved Campus Hiring Bottlenecks with WeCP

Overview

Pattern, a global leader in e-commerce acceleration, was looking to improve the effectiveness of its campus hiring strategy while reducing inefficiencies caused by manual shortlisting and inconsistent candidate evaluation. With over 7,000 assessments conducted through WeCP and a strong conversion of test-takers to joiners, Pattern successfully identified and onboarded the right talent for early career roles. Encouraged by this success, the company is now exploring how to extend WeCP’s benefits to lateral hiring as well.

The Need for Change

Pattern’s Talent Acquisition team faced typical but critical challenges in their campus hiring pipeline:

• High Candidate Volumes: Thousands of students applied each year, making it hard to scale screening while preserving quality.
• Misaligned Candidate Fit: Evaluations couldn’t always predict how well a candidate matched the role or would perform downstream in interviews.
• Manual Screening Limitations: Too much time was spent filtering profiles that didn’t meet role expectations.

The team needed a more reliable, scalable way to evaluate early talent and reduce dependency on manual interview rounds.

The Solution

Pattern adopted WeCP’s assessment platform to standardize and streamline their campus hiring process:

• Large-Scale Assessments: Over 7,000 assessments were conducted through WeCP to evaluate students across campuses.
• Intelligent Shortlisting: The platform helped Pattern screen out unqualified candidates early in the funnel, reducing wasted interview time.
• Better Candidate-Role Fit: Pattern used WeCP to identify which candidates aligned best with their technical expectations, ensuring only the most promising ones progressed.

Immediate Impact

• Improved Joiner Conversion: 20% of test takers converted into hires—a strong result for campus hiring.
• Reduced Screening Time: Early filtration through assessments ensured smoother operations for TA teams.
• Confidence in Expansion: Based on success with campus hires, Pattern is planning to replicate WeCP’s use for lateral hiring of technology roles.

Real-World Benefits

The Future of Hiring at Pattern

Pattern is now looking at WeCP as a unified platform to manage both campus and lateral hiring. With WeCP’s focus on automation, candidate experience, and a robust tech stack, Pattern aims to eliminate inefficiencies and scale its hiring operations across all experience levels.

Like Pattern, Build a Scalable and Efficient Hiring Funnel

Ready to boost campus hiring and improve conversion rates? Schedule a demo with WeCP to see how we can help.

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