Use this Business Development Representative (BDR) job description template to attract qualified candidates who can generate leads, build client relationships, and support sales pipeline growth.
A Business Development Representative is responsible for identifying new business opportunities, qualifying leads, and supporting the sales team by nurturing prospects through the early stages of the sales funnel. They play a crucial role in driving revenue growth by connecting with potential clients and presenting the company’s value proposition.
A Business Development Representative focuses on lead generation, outreach, and qualifying prospects to support business growth. Their key responsibilities include:
- Conducting outbound calls, emails, and social outreach to generate new leads.
- Qualifying inbound leads and assessing business needs.
- Scheduling meetings or demos for the sales team.
- Building relationships with potential clients through consistent follow-ups.
- Maintaining accurate records of interactions in CRM systems.
Business Development Representative Job Description Template
We are looking for a motivated and results-driven Business Development Representative to join our growing team. In this role, you will be responsible for prospecting, qualifying leads, and creating opportunities for the sales team. The ideal candidate has strong communication skills, a passion for sales, and the ability to thrive in a fast-paced environment.
Roles & Responsibilities
- Identify and generate new business opportunities through outbound prospecting.
- Qualify inbound leads and determine prospect fit.
- Engage with prospects via phone, email, LinkedIn, and other outreach channels.
- Explain product/service value propositions to potential clients.
- Schedule discovery calls, demos, or meetings for the sales team.
- Maintain accurate and up-to-date CRM records.
- Conduct market research to identify trends and ideal customer profiles.
- Collaborate with marketing and sales teams to refine lead generation strategies.
- Follow up with leads consistently to move them through the sales funnel.
- Meet weekly and monthly targets for outreach, meetings, and qualified opportunities.
Requirements & Skills
- Bachelor’s degree in Business, Marketing, Communications, or a related field (preferred).
- Proven experience in business development, lead generation, or sales.
- Excellent communication and interpersonal skills.
- Strong problem-solving abilities and a growth mindset.
- Ability to handle rejection and maintain persistence.
- Familiarity with CRM tools (HubSpot, Salesforce, Zoho, etc.).
- Ability to multitask, prioritize, and work in a fast-paced environment.
- Strong organizational and time-management skills.
Who do Business Development Representatives report to?
Business Development Representatives typically report to:
- Business Development Manager
- Sales Manager
- Head of Growth
- Chief Revenue Officer (CRO)
Post this on job boards and career pages to find professionals skilled in prospecting, outreach, and opportunity qualification. Feel free to customize this template based on your company’s needs. Similar job titles include Sales Development Representative (SDR), Inside Sales Representative, and Lead Generation Specialist.
How to Assess Business Development Representative (BDR) Skills Effectively
Candidates may list business development or sales experience on their resumes, but assessing their actual ability to prospect, qualify leads, and generate revenue opportunities before the interview is crucial. A structured BDR assessment ensures you hire professionals who can build pipeline, initiate conversations, and fuel the growth engine of your organization.
Here’s how you can assess BDR proficiency effectively with WeCP:
- Prospecting & Lead Qualification – Test candidates on their ability to research accounts, identify potential buyers, and qualify leads effectively.
- Cold Calling & Outreach Skills – Evaluate their communication style, ability to handle objections, and effectiveness in initiating conversations via phone, email, or LinkedIn.
- Sales Communication & Storytelling – Assess how well they articulate value propositions, tailor pitches, and engage prospects.
- CRM & Sales Tools Proficiency – Check their experience with tools like HubSpot, Salesforce, Apollo, or Outreach for tracking leads and managing pipeline.
- Resilience & Target Orientation – Ensure they demonstrate persistence, adaptability, and the ability to work toward ambitious targets in a fast-paced environment.
With WeCP’s Business Development Representative assessments, you can filter out unqualified candidates early, optimize your hiring process, and ensure high-quality hires who can consistently generate qualified opportunities and drive revenue growth.
