Use this Outside Sales Representative job description template to attract motivated sales professionals who can build relationships, generate new business, and drive revenue through face-to-face selling.
An Outside Sales Representative is a sales professional who works primarily in the field, meeting prospects and customers in person to promote products or services. They focus on building long-term relationships, identifying new sales opportunities, and closing deals within assigned territories.
An Outside Sales Representative drives business growth by engaging directly with customers and prospects. Their key responsibilities include:
- Prospecting and identifying new business opportunities within assigned territories
- Meeting clients in person to present products or services
- Building and maintaining strong customer relationships
- Negotiating pricing, contracts, and terms
- Managing the full sales cycle from lead generation to closing
Outside Sales Representative Job Description Template
We are looking for a results-driven Outside Sales Representative to expand our customer base and grow revenue through in-person sales efforts. The ideal candidate is confident, self-motivated, and skilled in relationship-building and consultative selling. If you thrive in a field-based sales role and enjoy closing deals, we’d love to meet you!
Roles & Responsibilities
- Generate new leads through cold calling, networking, and referrals
- Conduct in-person sales meetings, presentations, and product demos
- Build and maintain long-term relationships with clients
- Understand customer needs and recommend suitable solutions
- Prepare proposals, quotes, and sales contracts
- Negotiate terms and close sales agreements
- Maintain accurate records of activities and opportunities in CRM systems
- Meet or exceed sales targets and performance goals
- Monitor competitor activity and market trends
- Coordinate with internal teams to ensure customer satisfaction
Requirements & Skills
- Bachelor’s degree in Business, Marketing, or related field (preferred)
- Proven experience in outside sales, field sales, or B2B sales
- Strong communication, negotiation, and interpersonal skills
- Ability to work independently and manage a sales territory
- Comfortable with travel and face-to-face client meetings
- Proficiency with CRM tools and sales tracking software
- Strong time-management and organizational skills
- Valid driver’s license and willingness to travel regularly
Who do Outside Sales Representatives report to?
Outside Sales Representatives typically report to:
- Sales Manager
- Regional Sales Manager
- Director of Sales
- Vice President of Sales
Post this on job boards and career pages to find candidates skilled in field sales, prospecting, negotiation, and relationship management. Feel free to customize duties and requirements based on your company’s needs. Similar job titles include Field Sales Representative, Territory Sales Executive, and Account Executive.
How to Assess Outside Sales Representative Skills Effectively
Candidates may list field sales experience on their resumes, but assessing their actual ability to prospect independently, build relationships in person, and close deals in the field before the interview is crucial. A structured Outside Sales Representative assessment ensures you hire professionals who can generate new business, manage territories effectively, and drive consistent revenue growth.
Here’s how you can assess Outside Sales Representative proficiency effectively with WeCP:
- Prospecting & Territory Management – Test candidates on their ability to identify prospects, plan routes, and manage sales territories efficiently.
- Face-to-Face Selling & Relationship Building – Evaluate their capability to conduct in-person meetings, build trust quickly, and maintain long-term client relationships.
- Negotiation & Deal Closing – Assess their skills in handling objections, negotiating terms, and closing sales confidently.
- CRM & Sales Reporting – Check their proficiency in using CRM tools to track leads, manage pipelines, and report field activity accurately.
- Time Management & Self-Motivation – Ensure they can work independently, manage schedules effectively, and stay motivated without constant supervision.
With WeCP’s Outside Sales Representative assessments, you can filter out underqualified candidates early, streamline hiring, and ensure high-quality hires who can represent your brand professionally and drive revenue in the field.
